Lovingly crafted odes to the making of Kettle Chips, Kettle Corn Tapas and Kettle Popcorn. This campaign, now in its 8th year, was part of a complete brand relaunch that saw Kettle achieve record sales and steal market share from its major snack food rival.
Role: ECD/Writer
![](https://cdn.myportfolio.com/e190ca36-0a1e-4f49-9238-9633310b869d/d5ffdc56-31aa-4dbd-b8b6-ad59c5feba72_rw_1920.png?h=dcfc77dee5d4e7d16bf9594e92cd02fe)